AltaMed Art Collection

Creating a Digital Gateway for ~4,000 Works of Chicanx and Latinx Art

2025

At AltaMed Health Services, one of the largest federally qualified health centers in the U.S., art heals. I designed and developed a website showcasing a curated selection from their collection of ~4,000 artworks. I recommended their migration from ArtBase to Artlogic, a leading integrated art database-and-web platform. I also created brand collateral, including a brochure and digital event invitations for the opening of The Alta, AltaMed's new gallery and community wellness hub in Los Angeles.

Role
Web Designer & Developer Marketing Collateral Designer
Team
Vice President, Brand & Communications Chief Curator Project Manager (EO) Curator-at-Large Copywriter Registrar & Collections Manager
With
AltaMed Art Collection Team Artlogic (UK)
Impact
Built brand awareness for AltaMed's art collection and became the online home for The Alta
Website

2x

Longer than average engagement time

76%

Better than industry bounce rate average

~4K

Artworks in one integrated database

Angeles Moreno Design - AltaMed Art Collection Social Media Cards
Susana Smith

Angeles has been a joy to work with, always responsive, dependable, professional, and highly creative. From building our website to designing invitations, she has always had a deep understanding of our brand aesthetic.

Susana Smith Chief Curator, AltaMed Art Collection
Angeles Moreno Design - AltaMed Art Collection Brochure, featuring Patssi Valdez artwork